Retirement Entrepreneurs Blog

Comments, rants and tips on baby boomer small business ideas
and working after retirement.


Author: Ingvar - Retiree In Training  


Working after retirement


As an Internet marketer there are two yardsticks I use as signs of success: site traffic and earnings. Watching traffic grow and the associated income from a site is rewarding, but checking too often often leads to short term excitement or disappointment. And for me - with hundreds of sites - it's becoming a problem. I have designed a custom program tracking all my sites, it updates traffic stats from the servers monthly. I can't wait until the first to see what sites have grown and which I need to work on.

But that's not enough for me, no sir. I have this burning desire to track sites all the time. I have to stop. Sites need time to grow, and traffic/income changes all the time. I panic if a good site all of a sudden drops, and get elated if one kicks in. So I have a new year's resolution to spend my time building new sites and working the old ones and let the stats just work themselves out.

That's one advantage of having several sites. They average out. Yesterday I had a record Google AdSense day and that was great. Today may not be the same. But at the end of the month - as long revenues grow - I have done my job. But you never know.

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